Formed during the Covid-19 pandemic, eMarket supports Vietnamese businesses to maintain global product promotion and trade activities.

The 'virtual exhibition' interface of eMarket for travel and food industries.

'Virtual exhibition' supports effective trade during the pandemic

Vietnamese market still lacks a platform that businesses can trust to share, learn and update information as well as the most advanced technologies and products on the market and in the world. The "virtual exhibition" eMarket was born to meet those needs. 

Each eMarket platform will only serve a certain market and industry such as: precision machinery, metalworking, hospitality, food and beverage, energy, processing and packaging, plastics, beauty, mining and construction, etc. The platform is intended for a wide range of audiences, including buyers, suppliers, experts, business representatives and individuals from many related industries. At eMarket, suppliers and businesses can post product information, promote brands, introduce events and new products.

Mr. Tee Boon Teong - General Director of Informa Markets Vietnam said: “Shaping and building eMarket is not an easy challenge. However, with more than 16 years of experience in organizing exhibitions in Vietnam along with insights of the market and the attitude of always listening to customers, we believe that the eMarket platform will be a new breakthrough in the market of exhibition organization in general as well as in other industries that it serves in particular.” 

Mr. Tee Boon Teong - General Director of Informa Markets Vietnam

When technology creates a distinct 'virtual exhibition' experience

Accompanying Informa Markets Vietnam, CMC TS chooses Pimcore Platform to build an eMarket platform with integrated and multitasking system, which is easy to customize and administer in order to meet future upgrade and expansion requirements .

eMarket virtual exhibition user login interface.

In order to optimize user experience and support effective trade, eMarket has outstanding features such as saving bookmarks to help users bookmark or review any favorite products or services; and appointment booking to help customers set schedule with potential suppliers and partners.

According to Mr. Le Trung Dung - Project Manager, Small and Medium Enterprise Solutions Division, CMC TS: "CMC TS has directly built modules and layout of the page according to the ideas from Informa Markets without depending on or being limited by the modules that already have some other systems."

The integrated system for management of main applications as required by Informa Markets includes management of website contents, customer files, products and customer experience.

When an individual customer registers an account on the "virtual exhibition", the system immediately creates a new user account. The customer then can use this account to update personal information, manage history of communication with experts, suppliers and businesses as well as manage history of transactions and operations on the "virtual exhibition".

As for an enterprise, when registering on the "virtual exhibition", the system will create an account for the corresponding role. Businesses are provided an admin page with extremely modern and easy-to-use interface. Here, they can explore details of benefits in their packages, update business information, product information, news about company activities, documents and certificates earned in their development process.

eMarket admin interface.

Thanks to the solutions of Product Information Management System (PIM) and Digital Asset Management (DAM), eMarket allows the system to manage hundreds of thousands of products provided by thousands of businesses in an easy and effective way.

According to Mr. Tee Boon Teong, “We and the world together are having to adapt to all the changes caused by the Covid pandemic. With the use of the eMarket platform, businesses can actively open up the trading market and develop their business without being hindered by space and time barriers. We hope that eMarket will be a platform to help businesses stabilize operations in this difficult time."

Mr. Trinh Quoc Bao – Deputy Director of Small and Medium Enterprise Solutions Division, CMC TS

Mr. Trinh Quoc Bao – Deputy Director of Small and Medium Enterprise Solutions Division, CMC TS said: “During the pandemic outbreak, CMC TS provides a variety of technology solutions suitable to the characteristics of many industries and businesses. We look forward to accompanying businesses and help them take advantage of technology to open up online trading opportunities, optimize costs to overcome difficulties, maintain business activities, expand markets and search for new customers."